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Comprehensive
DM campaigns
 Target
audience definition
Strategic
and graphic planning
Copywriting
Personalization
Pack/age/ing
Posting
Recording
of returned coupons
Database marketing
Lending
our databases
Recording
of returned coupons
Processing
and evaluating the results of campaigns
Establishing
regular customer clubs
Consumer-product
history (following up the promotion history and the background
of the purchase)
Drawings
(organising and completing the drawings and the awardings)
Accomplishing new databases segmented on demand (demographical
segmentation, typographical segmentation, geomarketing)
Analysing
database gained during the campaigns (area segmentation, gender,
age and structure accordingly)
Establishing
consumer and B2B database
Qualified
address lists
Creative services
Direct
mail design
Direct
E-mail design
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